Storyselling with Kristian Andersen of High Alpha

Matt Preuss
Marketing Manager
About Kristian What You Can Expect to Learn from Kristian
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On the sixth episode of the Thrive Through Connection Podcast, we welcome Kristian Andersen of High Alpha. Kristian is a co-founder and partner at High Alpha, an Indianapolis-based venture capital firm that helps founders and the companies they lead reach their full potential. Kristian joins us to discuss how best-in-class leaders use storytelling to sharpen all facets of their business.

About Kristian

Before founding High Alpha, Kristian founded Studio Science, a leading design firm, and Gravity Ventures, a seed-stage venture fund. Throughout his career in design and investing, Kristian has had a front row seat to the importance of brand, storytelling, and founder selling.

Mike, our CEO, had an opportunity to sit down and chat with Kristian. You can give the full episode a listen below:

  • Spotify Link
  • Apple Link

What You Can Expect to Learn from Kristian

  • The responsibilities and roles of a CEO
  • The similarities between selling and storytelling
  • Why the ability to tell stories across an institution is a competitive advantage
  • What he looks for when it comes to a pitch meeting and deck
  • How founders should think about benchmarking their business

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