Metrics & KPIs

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The State of Revenue Retention with Patrick Campbell, CEO of ProfitWell

What is the best way for a SaaS company to grow? According to ProfitWell, “Acquisition is the weakest growth lever. How do we know this? We studied the levers—acquisition, retention, and monetization—of 23.4k SaaS companies. We found that monetization and…

Our 7 Favorite Quotes from the Founders Forward Podcast in 2020

In 2020 we launched the Founders Forward Podcast. The goal of the podcast is to enable founders to learn from their peers and leaders that have been there before. Over…

How This Founder Used SEO to Help Grow Revenue From $100k to $100M

On episode 8 of the Founders Forward Podcast we interview Nate Turner, Co-Founder of Ten Speed. Ten Speed helps “companies accelerate funnel growth by quickly growing traffic to existing content.”…

How to Get Started with Product Led Growth Featuring Kyle Poyar of OpenView

On episode 5 of the Founders Forward Podcast we welcome Kyle Poyar, VP of Growth at OpenView Ventures. OpenView Ventures is an expansion stage venture firm with an extreme focus…

5 Tips for Starting a Podcast from Lindsay Tjepkema

Over the last 5 years at Visible we have heavily invested in creating a blog and curating resources in our weekly newsletter to help give founders an edge. We’ve decided…

What a B2B Podcasting Platform Founder Taught Us About Podcasting

On episode 1 of the Founders Forward podcast, we are joined by Lindsay Tjepkema, Founder and CEO of Casted. Casted is the first and only podcasting platform built for B2B…

Automatically Calculate Your SaaS Metrics with this Template

Enter your new customer data and our SaaS template will handle the rest. Automatically calculate key SaaS metrics. Our SaaS Metrics Template automatically calculates your key SaaS metrics like MRR,…

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