Why Send Investor Updates?
Regular investor updates are key in keeping your investors engaged in your business so that they can provide assistance in their respective areas of expertise.
Previously, my emails to our team and investors were staid, boring, plain text emails with a link to a google spreadsheet. When I crafted my first Visible Update, it was polished, professional and painless. Visible did all the heavy lifting. I can include beautiful visualizations without much effort.
Dharmesh Shah - Founder & CTO of HubSpot
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Successful companies share a few key traits…so do unsuccessful ones, and investors understand this. Regular investor updates are key in keeping your investors engaged in your business so that they can provide assistance in their respective areas of expertise. They are also a sign of an active and engaged entrepreneur who values what her or his stakeholders bring to the table. Perhaps most importantly, consistent investor updates help stop inbound and asynchronous requests and give you time back to focus on building your company.
How you can get started with successful investor updates?
It’s actually a lot easier than you may think. Good investor updates don’t have to be long and they don’t have to be time consuming, especially if you are smart about how you are pulling in data to your reports. In working with thousands of early and growth stage companies, we have a few things for you to keep in mind when putting together your next investor update: