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Hiring & Talent

How do you Determine Proper Compensation for Startup CEOs and Early Employees?

For first-time founders and leaders of early-stage startups, determining compensation for the CEO and early employees can be tough. On one hand, you need to hire the best talent, retain…

What Talent Wants: Transparency in the Workplace, Ownership, Growth, and Collaboration

In his seminal 1964 book Managing for Results, business management guru Peter Drucker remarked that the success of a business is increasingly dependent on a company’s ability to effectively utilize talented…

What’s the Split? How to Fairly Split Startup Equity with Founders and Early Team Members.

Note: When determining your startup equity structure, we recommend consulting with your lawyer. One of the major ways a startup can attract top talent is by offering company equity. From…

Why a Formal Interview Process is Vital to Your Startup’s Success

Hiring is hard, and hiring for a startup is even harder. Especially in the early days, every hire you make is crucial. Adding the wrong person to your team can…

Why You’re Doing SDR Onboarding Wrong (Part 1)

A guide to avoid the common mistakes and capitalize on opportunities with your new reps written by Brock Benefiel. Brock is a Digital Marketing Consultant, Tech Writer, and Author of the…

What Does a Bad Sales Hire Really Cost Your Startup?

It’s a dilemma for any company: your growing startup begins to face increasingly aggressive quarterly goals and the pressure is on to scale your sales team to meet the growing…

Attracting Talent with Collaboration

“As the success of business ventures become more and more dependent on attracting and retaining talented people, competition for high quality “knowledge workers” increases. Companies who focus on measuring what…

How to Better Align Sales and Marketing

As we’ve explored the essential role of sales enablement, one of the consistent themes that has run through each topic is the vital role marketing efforts must play in enabling…

Why Sales Enablement Matters

If sales enablement helps maximize your company’s efficiency and effectiveness, ignoring the importance of this training is essentially disregarding the need for real growth. But sales enablement isn’t as sexy as product improvements. There aren’t demo days to showcase a new hire training course. There are real metrics to track, but the relatively new discipline can still be a little vague. And in age where some argue that your software should be so good it sells itself, why not invest in new…

How is the Role of Sales Enablement Changing?

Within a matter of years, sales enablement has rapidly changed from simply a topic of conversation to a vital part of any growing organization. Now, new leadership roles are being…