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Total Addressable Market: Lessons from Uber’s Initial Estimates
Rewind to 2009, when a small company called UberCab is pitching the idea of a “next generation black cab service” to seed investors. Operating in just 2 markets (NYC &…
Topic
Fundraising
An Investor is Ready to Fund Your Company. Now What?
When an investor tells you they’d like to fund your company, it may feel like you’ve reached the finish line. The hard work and time you’ve put in to fundraising…
Ready to Make the Jump from Seed to Series A? Think About These 3 Things.
Raising a Seed round is an incredible accomplishment. For many startups, it’s also the start of a long journey. As more companies get funded at the Seed stage, the competition…
Has Startup Capital Really Become Harder to Get?
When it comes to raising capital in 2018, the data seems to speak for itself: more venture money is going to fewer startups. According to the Wall Street Journal, the…
5 Questions to Answer Before Your First Meeting With an Investor
“How should I prepare for an investor pitch?” This is a question we hear a lot, both from first-time entrepreneurs and from founders who have raised before. There is no…
Series A Funding — What Investors Are Saying in 2018
2018 is shaping up to be a record-setting year for venture capital. Through the first 3 quarters there has been $84B of venture capital invested, and estimates suggest that number…
The Investor Due Diligence Checklist: How to Treat New VCs Like Business Partners
You can look at adding an investor to your company in one of two ways; simply a source of capital, or a partner to help you grow your business. As…
A Flipped Approach to Fundraising
The Traditional “Fundraising Funnel” In the past, we’ve discussed how one can easily draw parallels between fundraising and a traditional sales & marketing funnel. Just as a sales & marketing…
3 Ways to Simplify Your Fundraising Funnel
In the words of AngelList Founder Naval Ravikant, “It’s never been easier to start a company. It’s never been harder to build one”. The competition for capital and talent is…
The Startup Metrics Potential Investors Want to See
From working with hundreds of founders we often hear, “what metrics and data should I be sharing with potential investors?” With droves of content laying out what you should and…