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Has Startup Capital Really Become Harder to Get?

When it comes to raising capital in 2018, the data seems to speak for itself: more venture money is going to fewer startups. According to the Wall Street Journal, the…

5 Questions to Answer Before Your First Meeting With an Investor

“How should I prepare for an investor pitch?” This is a question we hear a lot, both from first-time entrepreneurs and from founders who have raised before. There is no…

Series-A-Funding

Series A Funding — What Investors Are Saying in 2018

2018 is shaping up to be a record-setting year for venture capital. Through the first 3 quarters there has been $84B of venture capital invested, and estimates suggest that number…

The Investor Due Diligence Checklist: How to Treat New VCs Like Business Partners

You can look at adding an investor to your company in one of two ways; simply a source of capital, or a partner to help you grow your business. As…

A Flipped Approach to Fundraising

The Traditional “Fundraising Funnel” In the past, we’ve discussed how one can easily draw parallels between fundraising and a traditional sales & marketing funnel. Just as a sales & marketing…

3 Ways to Simplify Your Fundraising Funnel

In the words of AngelList Founder Naval Ravikant, “It’s never been easier to start a company. It’s never been harder to build one”. The competition for capital and talent is…

The Startup Metrics Potential Investors Want to See

From working with hundreds of founders we often hear, “what metrics and data should I be sharing with potential investors?” With droves of content laying out what you should and…

Moving Investors Through Your Fundraising Funnel

Last week, we wrote about the parallels between a traditional sales & marketing process to a fundraising process. This week we’ll take a look at going from prospecting potential investors…

Building Your Ideal Investor Persona

Ask any founder who has raised venture capital and they will likely tell you that fundraising is a sales process. You need to prospect, nurture, and move potential investors through…

What do Investors Care About When it Comes to Culture?

A post by Brock Benefiel. Brock is a Digital Marketing Consultant, Tech Writer, and Author of the upcoming book Flyover Startups. Everyone finds time to talk up culture. You can find…