Pages
- About
- Analyst
- Billing
- Book a Meeting with Andrew
- Brand
- Careers
- Contact
- Customer Acquisition Cost
- Customers
- Demo Request
- Embedded dashboard test
- Engineer
- Explore
- For Investors
- Founders Forward Blog
- Founders Forward Sign Up
- Full Stack Engineer
- GDPR
- Go to Market Leader
- Google Sheets Dashboards [redirect]
- Homepage
- How to Find Investors
- How to Run a Board Meeting
- Integration Request
- KPI Report
- Lighter Capital Partner Page
- Mapistry Reporting
- Meeting with Matt
- Meeting with Mike
- Monthly Recurring Revenue: What is it?
- New Customer
- Pricing
- Product
- Quick Ratio
- QuickBooks Reporting & QuickBooks Dashboards
- Referred
- Resources
- a16z Startup Metrics
- All Hands
- Calculating Your SaaS Quick Ratio
- Churn Rates
- Customer Acquisition Cost and Lifetime Value
- Fill In The Blank Investor Update Template
- Founders Forward
- Getting Started with Investor Updates
- Getting Started with Team Updates
- Jason Calacanis Investor Update Template
- Monthly Recurring Revenue Metrics
- Reading List: Distributing Your Product
- Reading List: Hiring & Culture
- Reading List: Picking & Using Metrics
- Reading List: Startup Fundraising
- Reading List: Updating Your Investors
- SaaS Metric Library
- Slack Update Templates
- Startup Guide to Data Distribution
- Techstars Investor Update
- Tomasz Tunguz Finance Metrics
- SaaS Metrics
- Series A Funding
- sitemap
- Spectrum
- Stakeholder Management
- Startup Culture
- Startups: Why Send Investor Updates?
- Stripe [redirect]
- Terms Of Service
- Tips for Creating an Investor Pitch Deck
- Total Addressable Market Template
- Update Reaction Thanks
- Visible + Australia
- Visible Demo
- Visible for Investors Demo
- Visible Fund Partners
- Visible.vc – Twitter
- Visible.vc – Twitter Top
- Visible.vc, Inc. Privacy Policy
- Webinar
- Webinar — Financial Tips for Fundraising
- Webinar Recording — 10 Finance Tips for a Fundraise
- Webinar: How to Raise Your Series A
- Webinar: The Founder’s Guide to Investor Communication
- Welcome The Twenty Minute VC Listeners!
- Why Update Investors?
- Xero
- You’re subscribed to the Visible Newsletter!
Update Templates
- A Template for Sharing Your Pitch Deck
- An Update Template for Angel Investors
- Coding VC: Investor Update
- David Cummings Update Template
- Digital Currency Group Update
- Founder Collective “Fill-in-the-Blank” Investor Update
- Fred Wilson: The Weekly Email
- GitLab Investor Update
- HubSpot Marketing Report
- Integration Partner Update
- Jason Calacanis Update
- Kima Ventures Update Template
- Potential Investor Nurture Update
- Pre-Board Meeting Update
- Quarterly Business Review
- Series A Raise – Prospective Investor Update
- Shoelace: Investor Email
- Starting Your VC Fundraise
- Techstars’ Minimum Viable Update
- The CEO Weekly Note
- The Visible “Standard” Investor Update Template
- V2MOM Update
- Weekly All Hands
- Weekly Marketing Team Update
- Weekly Sales Recap Template
- Y Combinator Investor Update Template
Posts
FAQ
Posts
Fundraising
- [Webinar] How to get Funded in 15 Days
- 3 Key Takeaways from our Series A Webinar
- 3 Ways to Simplify Your Fundraising Funnel
- 4 Key Slides That Can Make or Break Your Pitch Deck
- 5 Questions to Answer Before Your First Meeting With an Investor
- An Investor is Ready to Fund Your Company. Now What?
- Building Your Ideal Investor Persona
- Debt vs Equity Financing: Lessons from Lighter Capital
- First Meeting with a Potential Investor? Ask These 5 Questions
- Has Startup Capital Really Become Harder to Get?
- How Employees Think About a Fundraise
- How Much Revenue Does Your Startup Need to Raise a Series A Round?
- How to Avoid the Series A Crunch
- How to Cold Email Investors: A Video by Michael Seibel of YC
- How to Keep Potential Investors Engaged
- Icarus: The New Unicorn?
- Moving Investors Through Your Fundraising Funnel
- Navigating Your Series A Term Sheet
- Our Favorite Blog Posts to Determine if You’re Ready to Raise Venture Capital
- Our Favorite Blogs for Getting Started with Fundraising
- Our Favorite Posts for Sharing Documents, Decks, and Data While Fundraising
- Our Favorite Posts for Successfully Pitching Potential Investors
- Our Favorite Posts to Help You Find the Right Investors
- Pitch Deck Success: Drip Campaign for Term Sheets
- Q3 2019 Pro Rata Newsletter Funding Data
- Ready to Make the Jump from Seed to Series A? Think About These 3 Things.
- Roundup: How to Pitch Investors
- Series A Funding — What Investors Are Saying in 2018
- The Investor Due Diligence Checklist: How to Treat New VCs Like Business Partners
- The Startup Metrics Potential Investors Want to See
- Total Addressable Market: Lessons from Uber’s Initial Estimates
- Understanding Power Law Curves to Better Your Chances of Raising Venture Capital
- What do Investors Care About When it Comes to Culture?
- Why Good Unit Economics is Essential to Your Business
Hiring & Talent
- 3 Questions you Need to Answer if You Plan to Hit Your Quarterly Goals
- Attracting Talent with Collaboration
- How do you Determine Proper Compensation for Startup CEOs and Early Employees?
- How is the Role of Sales Enablement Changing?
- How to Better Align Sales and Marketing
- How to Set up a System for SDR Success
- OKRs for Startups
- Roundup: The Importance of SDRs
- The Ultimate Guide to Your Startup Job Search
- What Does a Bad Sales Hire Really Cost Your Startup?
- What Talent Wants: Transparency in the Workplace, Ownership, Growth, and Collaboration
- What’s the Split? How to Fairly Split Startup Equity with Founders and Early Team Members.
- When do You Hire a Customer Success Manager?
- Why a Formal Interview Process is Vital to Your Startup’s Success
- Why do SDRs Fail?
- Why Sales Enablement Matters
- Why You’re Doing SDR Onboarding Wrong (Part 1)
Investor Updates
- 4 Items to Include in your Next Investor Update (If You Want to Drive Engagement)
- 5 Key Takeaways from 3Q Venture Capital Investing Reports
- 5 Signs You Should Invest in Investor Updates
- 5 Ways to Make Investor Communication Better
- An Update Template from DCG for Blockchain & Digital Currency Companies
- Board Meeting Packet Template
- Connecting Dots to Tell Your Story
- Do Your Investors Need to Match Your Values?
- Founder Collective “Fill-In-The-Blank” Investor Update Template
- How do Your Investors View You?
- How to Build Trust Through Investor Feedback
- How to Deliver Bad News to Investors
- How to Find You Company’s Storytelling Framework
- How to Get the Most Out of Your Next Board Meeting
- Investing in Investor Updates
- Investor Development: What is it?
- Most Popular Times to Send Your Investor Update
- Onboarding New Investors? Think About These 3 Things.
- Should You Send Investor Updates?
- Techstars Minimum Viable Investor Update Template
- The 20 Best Investor Quotes We’ve Heard This Year
- The Pro Rata Conversation Can Be Tough (But It Doesn’t Have to Be)
- Thinking About Pitching Point Nine Capital? Check Out These Tips.
- Tips from YC: Using Asks, Metrics, and a Recap to Power Your Investor Updates
- What Investors Want
- What is Your Investor Net Promoter Score?
- What is Your Ultimate Report? Part 1: Pacing
- What Jason Calacanis Looks for in an Investor Update
- What We’ve Learned From Investors About Running a Board Meeting
- Why Investors Need Your Data (and Updates)
- Why you Should Rank Your Investors
- Wrap the Year Up Right
- You Missed Your Projections. Now What?
- You Should be Asking Your Investors for Help. Here’s How.
Leadership
- 11 VC Thought Leaders We Keep Coming Back To
- In Do Better Work, Clarity and Empathy are the Keys to Results
- Startup Leaders Should Have Mentors. Here’s How to Find One.
Metrics & KPIs
- [Video] The SaaS Sales Report Template
- 3 Metrics to Track to Start Sales Enablement
- 4 Types of Financial Statements Founders Need to Understand
- 4 Ways to get to $100 Million in ARR
- 5 Free Google Sheet Templates to Jumpstart Your Quarterly Reporting
- a16z Startup Metrics Template
- An Open-Sourced Financial Model for SaaS Startups
- Are you Measuring Product Qualified Leads?
- Are You Qualifying Leads the Right Way?
- Current Ratio and Liquidity Ratio
- Customer Acquisition Cost and Lifetime Value
- Ecommerce Google Sheet Template
- Financial Modeling for Startups
- How to Avoid Revenue Growth Distortion
- How to Best Evaluate Market Share
- How to Calculate Bookings
- How to Calculate Lead Velocity Rate (LVR)
- How to Calculate Net MRR
- How to Calculate SaaS MRR Churn Rate
- How to Measure Customer Experience Better
- How to Steal the Right Growth Metrics for Your Startup
- How We Used Product Qualified Leads to Get Started with Product-Led Growth
- K Factor: What is your SaaS Company’s Viral Coefficient?
- Making Changes to Your Cash Flow Projections
- Marketing Scores: Measuring Your Marketing Efficiency
- Modeling Total Addressable Market
- Pull Levers in your Sales Funnel with Product Qualified Leads
- Quick Ratio Formula
- Rockstart Digital Health Accelerator Startup Metrics Template
- SaaS Metrics
- SaaS Metrics Benchmarks
- Sales Development Rep (SDR) – KPIs Template
- The Startup Metrics That VCs Want to See
- The Ultimate Customer Retention Cohort Analysis Template for SaaS
- The Ultimate Guide to Startup Data Distribution
- Top Down vs Bottoms Up Projections
- Ultimate Report Part 2: Cadence & Operational Metrics
- Ultimate Report Part 3 of 4: ARR Movements
- Ultimate Report Part 4 of 4: Marketing Demand Gen Funnel
- Version One Ventures Marketplace Metrics Template
- Video: Shopify Ecommerce Dashboard
- What’s an Acceptable Churn Rate?
- Why Does LTV Matter?
- Why Revenue Per Lead is Really Important to Track
- Why We Love Net Promoter Score (NPS)
- Your Company’s Most Valuable Metric
- Your Startup Needs Financial Planning Now
Product Updates
- 5 Steps to Build Your Dream Business Dashboard
- A + B = C -> Introducing Formulas on Visible
- A Note From our Design Team
- Announcing Our ChartMogul Partnership & Integration
- April Product Improvements – Data Labels, Annotations, Goals & more
- Consolidated Xero Reporting
- Document Uploads
- Hot off the press
- How and Why We Changed Our Onboarding
- Innovate, Don’t Duplicate: Why We Rebuilt Visible from the Ground Up
- Intelligent Google Sheets & Our Google Cloud Partnership
- Introducing Contact Lists
- Introducing the new Home section
- Introducing the Spectrum Partner Program
- It’s live! Update Editor 2.0
- Metrics Galore!
- New Feature: Recurring Updates
- Our New Contextual Help Guide
- Personalized Updates, New Text Editor & Improved Readability
- Portfolio Charts & Custom Dashboards
- Product Update: Charts in Updates & More!
- Product Update: Filtering & Bulk Editing
- Q3 Product Updates
- QuickBooks Integration Improvements
- Reactions, Update Template Library, and More
- Recurring Updates – Building Better Habits
- Salesforce Updates – Contacts & Accounts
- Shameless Plug: The 97 Second Update
- Slack Your Updates
- Updated Navigation + Tables in Updates
- Variance Reporting
- Video: Formula Builder (Customer Acquisition Cost)
- Visible & HubSpot Integration – Announcing our next generation integrations!
- Visible 3.0 – A Note From our CEO
- Visible Now Integrates With 1,000 Other Products
- Winter Wrap Up
- Xero Dashboards, Export Charts & Forecasting!
- Xero Integration 2.0 – Chart of Accounts
- Xero Reports: Consolidating Your Data
- Xero Tracking Categories
- Year over Year Metric Comparison
- Your New & Improved Data Section
- Zapier & Product Updates
- Zapier + Visible
Software & Tools
- 6 More Great Startup Newsletters
- An Update Template for Sharing Your HubSpot Funnel Metrics
- Get Funded: The Fundraise Tracking Tool
- I’m Giving You $50k
- Our 6 Favorite Blogs for Growing Your Startup
- Our 6 Favorite Newsletters for Startup Founders
- Picking the Best Products for Your Business
- Productivity Hack : Searching in Chrome
- Quickbooks Update Template
- The @VisibleVC Startup Fundraising Stack
- The 10 Most Popular Posts from the Visible Reading List in 2017
- The 100th Edition of the Founders Forward: We’re here for you.
- The 17 Best Startup Newsletters
- The Full Stack for SaaS Client Success
- The Top Founder Forward Articles Shared in 2018
- Ultimate Guide to Currency Conversion & Consolidation
- Use Sheetgo To Consolidate Your Google Sheets Reporting
Startup Stories
- 9 Rules for Your Unborn (or Growing) Startup
- 9 takeaways from the #StateOfSaaS
- A Race to One Trillion: Microsoft’s 2017 Investor Letter
- A Startup Interview w/ FoodGenius
- A Startup Sitdown w/ Crowdhall
- A Startup Sitdown w/ Lesson.ly
- Bootstrapping in America – An Interview with Visible CEO Mike Preuss
- Charlie
- How SaaS Companies Can Best Leverage a Product-led Growth Strategy
- Product, Market, or Team
- Scaling != Growth
- Startup Show-N-Tell: April 10, 2015
- Startup Show-n-Tell: Marketplaces
- Startup Stories – Death to the Stock Photo
- Startup Stories – Rival IQ
- Startup Stories – Safello
- The Momentum Flywheel
Transparency
- 6 Tips for Protecting Your Startup
- A 5 Minute Weekly Sales Update Template
- An Update Template for Marketing Teams
- An Update Template to Align Sales + Marketing
- An Update Template to Ensure You Get the Most of Your All-Hands
- Are Your Marketing Efforts Really Enabling Sales Performance?
- Build Relationships with Every Customer Using QBR Updates
- CEO Weekly Note Update Template
- Is Radical Transparency The Way Forward For Startup Marketing?
- Ready to Embrace Transparency? Keep These 3 Things in Mind
- Startups: Why Send Management Reports?
- The Friday Note Challenge
- The Power of Wandering: Lessons from the 2018 Amazon Letter to Shareholders
- Themes, Not Goals – What Most Startup Leaders Get Wrong About Annual Planning
- Tit for TaaT – Leveraging Transparency to Build Better Businesses
- Use Storytelling to Increase your Price
- V2MOM: The Salesforce Secret to Company Alignment
Uncategorized
- “Our Coffee & Our People”: The Starbucks 1992 Investor Letter
- [Investor Letters] Howard Marks on Liquidity
- 10 Apps every entrepreneur needs
- 3 Things We Learned from the Q2 2015 Sentiment Index
- Building Your HR Early – Tools & Culture
- Customer Segmentation Brings Focus to Startups Ready to Scale
- Discover our Engineering Blog
- How to Determine if Your Channel Partners are Actually Working
- Introducing Contact Lists
- Introducing: Investor Letters
- Investor Letter: Enron – ask why.
- Investor Letters: BlackRock’s Larry Fink to CEOs Everywhere
- Investor Letters: Elon’s World
- Investor Letters: Jeff Bezos’ 1997 Letter to Amazon Shareholders
- Investor Letters: Mark Zuckerberg before Facebook’s IPO
- Investor Letters: Nike’s 2008 Letter to Shareholders
- Investor Letters: One Ford
- Investor Letters: Overstock’s Super-de-Duper Year
- Investor Letters: Starbucks in the Dot-Com Bust
- Investor Letters: The Etsy Economy
- Managing Investor Relationships & Updates
- Netflix IPO: A Lesson in Investor Relations from Reed Hastings
- Product Hunt – 593 Days Later
- Scheduled Downtime
- SentimentVC – Sentiment Analysis on the Early Stage Market
- Shameless Plug: The 97 Second Update
- Startup Insurance – [Infographic]
- Startup Stories – Death to the Stock Photo
- Storytelling Lessons from Warren Buffett and Jeff Bezos
- The 5 Distrosnacks We’ve Used to Frame Our Growth Strategy
- The Q4 2015 Sentiment Index – 3 Key Questions
- The Sentiment Index – Solving Early Stage Information Asymmetry
- The Tech Investing “Software Stack”
- The World’s First Unicorn
- This YouTube Investment Memo Shows You the Path to the Perfect Pitch
- Using Email Tracking to Keep Your Sales Team on Track
- Variance Reporting
- Visible 2.0 – The Stakeholder Engagement Platform
- What We Talk About When We Talk About Startups.
- Who are Visible’s competitors?
- Why Most Accelerators Fail…and Why Yours Doesn’t Have To
- Xero Dashboards, Export Charts & Forecasting!
zePopular
- 3 Ways to Simplify Your Fundraising Funnel
- 4 Items to Include in your Next Investor Update (If You Want to Drive Engagement)
- 4 Key Slides That Can Make or Break Your Pitch Deck
- 5 Questions to Answer Before Your First Meeting With an Investor
- An Investor is Ready to Fund Your Company. Now What?
- Get Funded: The Fundraise Tracking Tool
- Has Startup Capital Really Become Harder to Get?
- How We Used Product Qualified Leads to Get Started with Product-Led Growth
- Navigating Your Series A Term Sheet
- Onboarding New Investors? Think About These 3 Things.
- Q3 2019 Pro Rata Newsletter Funding Data
- Ready to Embrace Transparency? Keep These 3 Things in Mind
- Ready to Make the Jump from Seed to Series A? Think About These 3 Things.
- Series A Funding — What Investors Are Saying in 2018
- Startup Leaders Should Have Mentors. Here’s How to Find One.
- The Friday Note Challenge
- The Investor Due Diligence Checklist: How to Treat New VCs Like Business Partners
- The Top Founder Forward Articles Shared in 2018
- The Ultimate Customer Retention Cohort Analysis Template for SaaS
- Themes, Not Goals – What Most Startup Leaders Get Wrong About Annual Planning
- Total Addressable Market: Lessons from Uber’s Initial Estimates
- Understanding Power Law Curves to Better Your Chances of Raising Venture Capital
- What We’ve Learned From Investors About Running a Board Meeting
- Wrap the Year Up Right
- You Should be Asking Your Investors for Help. Here’s How.