This Week in Sales & Marketing — October 28th, 2021
The following were featured in the Visible Weekly — our weekly newsletter. We search the web for the best tips to help founders move forward, then deliver them to thousands of inboxes every week. Subscribe here.
Hiring Your (first) Account Executives
The team at Point Nine Capital shares 10 criteria to help assess your first account executive hires. Read more
How Do I Set the Revenue Goals for Next Year?
Jason Lemkin, Founder of SaaStr, explains why startups should have 3 overall plans for a year — a C-90, C-60, and C-10 plan. Read more
Startup Marketing from $0 to $100M in ARR
Jeff Yoshimura, CMO at Synk, breaks down the top marketing tactics used at different revenue/ARR levels. Read more