This Week in Go-to-Market — February 3rd, 2022
Published February 4, 2022
We search the web for the best tips to help founders move forward, then deliver them to thousands of inboxes every week.
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The following were featured in the Visible Weekly — our weekly newsletter. We search the web for the best tips to help founders move forward, then deliver them to thousands of inboxes every week. Subscribe here.
Winning Early GTM Strategy
Asheem Chandna of Greylock shares 3 common go-to-market traits of startups that have successfully achieved fast and enduring growth. Read more
What Comes First, the Customer or the Product?
Egan Montgomery of High Alpha explains why and how early-stage founders should sell before they have a product. Read more
How to Onboard Your Sales Team
Mike Marg of Craft Ventures offers a guide to “turn onboarding into a quarter-long, self-guided project with clear deliverables, guidelines & milestones.” Read more
