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Investor Engagement

Tips from YC: Using Asks, Metrics, and a Recap to Power Your Investor Updates

Y Combinator has funded over 1900 startups since their inception in 2005. In the process of funding those startups, YC receives thousands of investor updates on an annual basis. As…

The 100th Edition of the Founders Forward: We’re here for you.

100 editions ago, we created the Founders Forward to give founders an advantage as they do the difficult work of growing their companies. We set out to be a go-to…

The Pro Rata Conversation Can Be Tough (But It Doesn’t Have to Be)

Ask a seasoned venture capitalist about pro rata and they’ll likely give you a response reminiscent of someone talking about air travel: “It’s not what is used to be.” Put…

In Do Better Work, Clarity and Empathy are the Keys to Results

There are two basic types of leadership book. The first is the philosophical book. Books in this category are full of fresh ideas and illustrative stories that are meant to…

What’s the Split? How to Fairly Split Startup Equity with Founders and Early Team Members.

Note: When determining your startup equity structure, we recommend consulting with your lawyer. One of the major ways a startup can attract top talent is by offering company equity. From…

Navigating Your Series A Term Sheet

You’ve just gotten through an exhausting fundraise, congratulations are in order, and now you have an unsigned Series A term sheet in your hand. What’s next? It’s often assumed that…

4 Key Slides That Can Make or Break Your Pitch Deck

It’s never been easier to get started on the pitch deck for your startup. There is no shortage of pitch deck examples online, and pitch deck best practices are ubiquitous…

Startup Leaders Should Have Mentors. Here’s How to Find One.

The idea that startup leaders should have mentors isn’t new, nor is it especially controversial. At this point, it’s generally accepted that having a mentor is a good idea. Despite…

4 Items to Include in your Next Investor Update (If You Want to Drive Engagement)

“What should I include in my investor update?” If there’s one question we get more than any other, it’s that one. We hear it so often that we recently built…

Total Addressable Market: Lessons from Uber’s Initial Estimates

Rewind to 2009, when a small company called UberCab is pitching the idea of a “next generation black cab service” to seed investors. Operating in just 2 markets (NYC &…