Matt Preuss's posts

Turn Your Moat into an Ocean with an Innovation Stack (feat. Jim McKelvey, Co-founder of Square)

On episode 10 of the Founders Forward Podcast we welcome Jim McKelvey, Co-Founder of Square. The now publicly traded company with a $100B+ market cap has humble beginnings dating back to Jim and his time in a glass studio. Jim recently published his book, The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time, that studies how Square managed to thrive and beat Amazon and draws on similar stories from companies like Southwest and Ikea. Square and Jim used a series of “innovation stacks” to not only beat Amazon but to take them to the high flying public company they are today. Jim has a deep passion for entrepreneurship and innovation that comes across as we discuss his journey building Square. Our CEO, Mike Preuss, had the…

Our 7 Favorite Quotes from the Founders Forward Podcast in 2020

In 2020 we launched the Founders Forward Podcast. The goal of the podcast is to enable founders to learn from their peers and leaders that have been there before. Over the last 7 weeks our CEO, Mike Preuss, has interviewed a different founder or startup leader every week. The Founders Forward is Produced by Visible Our platforms helps thousands of founders update investors, track key metrics, and raise capital. Try Visible free for 14 days. Here are some of our favorite quotes and takeaways from the first 7 interviews: Episode 1 — Lindsay Tjepkema, CEO and Founder of Casted Our first episode of the Founders Forward was with Lindsay Tjepkema. Considering she is a podcasting expert, we figured there could not be a better first guest. We chat all things podcasting…

What We Learned From Don Brown About Starting 6 Companies (and Successfully Exiting 3)

On episode 9 of the Founders Forward Podcast we welcome Don Brown, Founder and CEO of LifeOmic. Prior to starting LifeOmic, Don started 6 companies with his first being acquired by GM in 1986 and his most recent, Interactive Intelligence, being acquired for $1.4B in 2016. Since the acquisition Don has turned to his passion of medicine and the medical field by founding LifeOmic (and LIFE Apps). LifeOmic is a single platform that “activates precision health and wellness.” Even though Don has started 6 companies he might actually have more knowledge in intermittent fasting and health. Through his studies at John Hopkins and the introduction of the LIFE Fasting Tracking, Don has become a true expert on all things fasting. Our CEO, Mike Preuss, had the opportunity to sit down…

[Webinar] Essential Frameworks for Scaling an Organization with Your Team in Mind

Startups are in a constant competition for two resources — capital and talent. Building a system to properly scale while maintaining your company culture is vital to a startup’s success. Join us as we speak with Julia Kauffman, VP of People at Mandolin, about all things related to building and scaling a framework to scale hiring at your startup. Register Now Join us for a webinar on January 19th, 2021 on how to build an essential framework to help scale your team and culture as your organization grows. We’ll be co-hosting with Julia Kauffman, VP of People at Mandolin, as we discuss how to properly scale. We’ll cover: What we’ll cover: How to Best Approach a Scaling Framework Organizational Restructuring Creating and Maintaining Company Culture as you Scale Job Design…

How This Founder Used SEO to Help Grow Revenue From $100k to $100M

On episode 8 of the Founders Forward Podcast we interview Nate Turner, Co-Founder of Ten Speed. Ten Speed helps “companies accelerate funnel growth by quickly growing traffic to existing content.” Prior to starting Ten Speed, Nate was the VP of Acquisition & Marketing Operations at Sprout Social (and their first marketer). Nate helped take Sprout Social from a modest startup doing a $100k in revenue to a publicly traded company doing over $100M in revenue during his time there. Nate leveraged SEO and other top-of-funnel growth tactics to help Sprout Social become the software juggernaut it is today. He has taken his learnings to Ten Speed where they help startups optimize existing and create new content to grow all aspects of their funnel. Our CEO, Mike Preuss, had the opportunity to…

How to Raise Crowdfunding with Cheryl Campos of Republic

On episode 7 of the Founders Forward Podcast we welcome Cheryl Campos, Head of Venture Growth and Partnerships at Republic. Republic is a crowdfunding platform for startups. It allows founders to access a wide range of angel investors and small check investors. Cheryl has been there for 3+ years and has watched the market transform and become a popular funding option for startups. Cheryl started at Harvard and went into banking but eventually landed at Republic. Over the course of her 3 years at Republic (even in just the last 90 days) the crowdfunding market has radically changed as more individuals are able to invest. Our CEO, Mike Preuss, had the opportunity to sit down and chat with Cheryl. You can give the full episode a listen below (or in…

What this Founder Learned From Going Through Y Combinator 3 Times

On episode 6 of the Founders Forward Podcast we welcome Yin Wu, CEO and Founder of Pulley. Pulley is a cap table platform for hyper-growth startups. Pulley is the third company that Yin has started so it is safe to say she knows the ins and outs of building a startup. With her first 2 startups successfully exiting Yin has her eye’s set on a new market and issue that all founder face — cap tables and valuations. During her first bouts as a founder Yin had the realization that “no one starts a company because they want to pair this spreadsheet. You start a company cause there’s this vision, this idea that you want to bring it to this world.” In addition to sharing her learnings from building 3…

How to Get Started with Product Led Growth Featuring Kyle Poyar of OpenView

On episode 5 of the Founders Forward Podcast we welcome Kyle Poyar, VP of Growth at OpenView Ventures. OpenView Ventures is an expansion stage venture firm with an extreme focus on software (SaaS) companies. Unique to OpenView is their team of in-house experts, like Kyle, that portfolio companies can call on to help tackle a growth issue. OpenView coined the term product-led growth. If there is one person that knows the ins and outs of PLG, it’s Kyle. As Kyle and the team at OpenView continue to help SaaS companies grow and become market leaders he has seen it all. From the early days of defining PLG and the impact of COVID-19 Kyle is full of first-hand stories and the data to back it up. In addition to learning the…

Bootstrapping a Beauty Brand with Aishetu Dozie, CEO of Bossy

On episode 4 of the Founders Forward Podcast we welcome Aishetu Dozie, CEO and Founder of Bossy. Bossy is a cosmetics brand with an intense focus on community and empowering women. Aishetu has years of experience in banking (at just about every major firm) and was looking for a new direction. She enrolled in a Stanford program and the rest is history. As Aishetu continues her founder journey she is learning and growing along the way. From her struggles to raising venture capital to supply chain issues amid COVID Aishetu has tackled every problem thrown at her. The conversation does not stop at bootstrapping Bossy — Aishetu shares all sorts of amazing stories on own personal life and journey as a founder. Plus, she was recently featured on How I…

Why Knowing Your Circadian Rhythm Can Make You More Productive

Everyone, especially startup leaders and founders, are constantly looking for “hacks” to be more productive. A quick Google Search suggests “to-do lists, management tools, OKRs, etc.” But what if we told you one of the easiest ways to increase productivity is right in front of you? We recently had the opportunity to interview Jeff Kahn, CEO and Founder of Rise Science, on the Founders Forward Podcast. Rise is the only app that unlocks the real-world benefits of better sleep. Being a sleep expert and a startup founder himself, there is no doubt that Jeff spends time pondering how to be more productive. While Jeff offered countless tidbits of knowledge to better your sleep and health, 2 things stuck with us when it came to productivity. Scheduling Around Your Circadian Rhythm …

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